Email Marketing Specialist Full Time

We are looking for someone who can create content and emails, design content and improve workflow.

Requirements:
-Experience in creating email campaigns with tools like ActiveCampaign, Mail Chimp, Etc.
– Knowledge of HTML is required, CSS experience is a plus, but optional.

Role Responsibilities:

– Should be able to create email marketing campaigns to promote products or services.
– Ensure that the marketing message is clearly conveyed and delivered in the right way to the expected audience.
– Ensure that messages are sent correctly with the template.
– Proofread emails for format, grammar, and spelling verification.
– Develop a personal strategy which includes specific graphics, motivations, and detailed message explanations.
– Review the message content and include attractive ‘call-to-action’ ads and promotions.
– Send messages to those who have opted in to receive messages.
– Make sure the message format is compatible with the phone device.
– Follow up with the interested responders/leads and create the email database of lead generated.
– Remove unsolicited email addresses and exits.
– Design and write published stories.
– Follow and analyze direct and interactive marketing campaigns.
– Use statistical analysis and reports to create campaigns.
– Coordinate and monitor the storage, integrity, and security of information.
– Create and index the listing of all direct and interactive marketing campaigns and link to the needs of the main web retailer.